The Pudgy Penguins NFT challenge will debut an animated Youtube collection titled “Lil Pudgys” in Spring 2025, produced in collaboration with digital content material studio Thesoul Publishing.
Pudgy Penguins NFT Challenge Launches Animated Youtube Sequence
The collection, introduced Tuesday, follows 4 penguin characters—Atlas, Eureka, Snofia and Springer—residing in UnderBerg, a fictional iceberg world. Geared toward kids and households, the announcement shared with Bitcoin.com Information says Lil Pudgys will mix humor and journey, marking Pudgy Penguins’ first foray into long-form animation.
Episodes will premiere completely on the Pudgy Penguins Youtube channel, with two new installments weekly after a particular debut episode. Presently, Pudgy Penguins’ current social media footprint contains 2 million Instagram followers, 500,000 Tiktok followers and 41 billion Giphy views.
“Thesoul Publishing was the right companion to convey Pudgy Penguins to life,” mentioned Pudgy Penguins CEO Luca Netz. The studio, identified for viral collection like “5-Minute Crafts,” has a mixed viewers of over 2 billion followers globally.
Patrik Wilkens, Thesoul’s VP of enterprise improvement, known as the partnership a “360-degree technique” to leverage the model’s recognition. The agency produces content material in 21 languages and operates channels throughout Youtube, Fb and Tiktok.
Pudgy Penguins has already expanded into bodily merchandise, producing $10 million in retail gross sales via partnerships with Walmart, Goal and Walgreens. The animation challenge mentioned its objectives align with its broader effort to transition Web3-native IP into mainstream leisure.
Pudgy Penguins not too long ago airdropped PENGU, a local cryptocurrency distributed via a considerable airdrop initiative. Over the previous 30-day timeframe, nonetheless, the token has plummeted by 51.9% in worth in comparison with the U.S. greenback. As of now, PENGU maintains a market capitalization hovering close to $515 million.